Communication in twitter is improbable because of its sheer volume. Simply “saying something” doesn’t secure the attention of a desired audience, let alone an individual. This places burden on action as a means of increasing the probability of communication. @replies address an author, increasing exposure to one’s own followers and finding their way into the @repies of the intended addressee.

Because twitter is made of un-coupled tweets, its conversation space is limited by the @reply and RT. Neither of these are captured in a view that threads conversation and makes it visible to others. Consequently, it makes little sense to try to tweet conversationally in twitter. Conversations require that statements be displayed serially and in order. Twitter can’t do this. It thus makes more sense to tweet one-off statements, links, and for the most part monological messages.

Buzz solves the coupling problem: by eliminating the need to address the original author directly, and by threading comments beneath the original post. The distinction will result in a much different sociality. First, high profile (well connected) users will be more visible. They will not need to buzz as much to get visibility. Their more interesting and dialogical statements (questions, claims, arguments, etc) will attract commentary, which, reinforced by Buzz’s notifications and privileging of commented posts, results in a conversational sociality.